Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Travel and Tourism Websites in the World, Updated March 2026
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 |  | – | 472,168,934 | 7.02 | 33.56% |
| 2 |  | – | 161,054,747 | 2.9 | 65.84% |
| 3 | flightradar24.com | 6 | 116,491,431 | 16.97 | 40.69% |
| 4 |  | 1 | 99,488,449 | 4.16 | 59.53% |
| 5 |  | 1 | 91,664,129 | 2.71 | 62.18% |
| 6 | airbnb.com | – | 86,956,171 | 7.62 | 46.51% |
| 7 |  | 2 | 80,124,557 | 5.05 | 35.9% |
| 8 |  | 1 | 77,898,088 | 5.15 | 46.37% |
| 9 |  | 1 | 69,797,352 | 2.15 | 52.76% |
| 10 | klook.com | 1 | 64,180,736 | 2.11 | 77.09% |
| 11 | ryanair.com | 1 | 62,679,691 | 6.13 | 35.19% |
| 12 | aa.com | 1 | 59,883,270 | 5.66 | 33.33% |
| 13 | travelandtourworld.com | – | 57,966,484 | 1.48 | 85.42% |
| 14 | flightaware.com | 4 | 53,602,137 | 3.25 | 52.75% |
| 15 |  | 3 | 53,345,443 | 4.4 | 46.16% |
| 16 | bahn.de | – | 52,659,394 | 3.83 | 45.73% |
| 17 | getyourguide.com | – | 51,852,657 | 3.18 | 59.4% |
| 18 | skyscanner.net | 4 | 51,838,472 | 4.96 | 44.78% |
| 19 | irctc.co.in |